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Founder Operator · Product Portfolio Strategy

Founder, Get Your Portfolio Map Approved This Week

Stop debating and start doing. Use a one-page portfolio map to turn your analysis into a green-lit plan.

Who This Helps

If you're a founder or operator juggling a dozen ideas, this is for you. The Product Portfolio Strategy course gives you a simple system to size bets, sequence work, and get everyone on the same page. No more endless strategy meetings.

Mini Case

Sam's team was stuck. They had 8 potential projects, but no clear direction. By creating a one-page portfolio map, they sized each bet and ranked them by confidence. In 3 days, they presented it to their board. The result? They got approval on their top 3 priorities and a clear 'not now' list for the rest. Decision time went from weeks to one meeting.

Do This Now (5 Steps)

  1. Grab a whiteboard or a big piece of paper. List every active and potential project. Don't overthink it.
  2. For each item, put a rough size on it. Think: is this a 2-week tweak or a 6-month moonshot?
  3. Add a simple confidence score. Use High, Medium, Low. Be brutally honest.
  4. Now, sequence them. What must happen first? What can wait until next quarter? This turns your list into an executable plan.
  5. Define one non-negotiable guardrail. What metric must absolutely not get worse while you execute? This is your safety net.

Avoid These Traps

  • Don't try to build a perfect spreadsheet. A messy first draft is better than no draft.
  • Don't size bets alone. Grab one teammate for a quick 30-minute sanity check.
  • Avoid the 'everything is a priority' trap. Force yourself to rank. Something has to be number 5.
  • Skipping the guardrails step. This is what keeps you from accidentally breaking the core product.
  • Presenting a 10-page deck. Your goal is one page. Seriously, just one.

Your Win by Friday

Your win is a single, clear artifact—the portfolio map. It's the one page that shows what you're betting on, in what order, and what you're protecting. It’s the difference between 'I think we should...' and 'Here’s the plan.' You'll walk into your next stakeholder chat with compact evidence, not confusion. And that's how you turn analysis into approved execution. Go make that page!