Who This Helps
This is for the Junior Analyst who’s staring at a list of ten possible tests and doesn’t know where to start. The Executive Strategy Mission Pack gives you a clear system to cut through the noise. You’ll stop feeling overwhelmed and start shipping analysis that leads to action.
Mini Case
Your team has a list of 5 potential growth experiments. One is a pricing test that could lift revenue by 15%. Another is a new onboarding flow that might improve retention by 5%. A third is a social media campaign with unclear impact. Using a basic scoring model from the Executive Strategy Mission Pack, you quickly see the pricing test scores highest on both potential impact and confidence. You recommend it, and your manager approves it in the next meeting. No more analysis paralysis.
Do This Now (5 Steps)
- List every idea. Get every potential test, feature, or change out of your head and into a doc. No filtering yet.
- Define two scores. For each item, give it a score from 1-5 for Potential Impact (how big is the win?) and Confidence (how sure are you it will work?).
- Do the quick math. Multiply the two scores together. This is your simple priority score.
- Sort the list. Order everything from the highest combined score to the lowest.
- Present the top pick. Take the #1 item on your sorted list. That’s your recommendation for the next experiment. Package it with a one-sentence ‘why’ based on your scores.
Avoid These Traps
- Chasing shiny objects. That cool new tool or trendy metric might be fun, but does it have a high impact score? Stick to your framework.
- Paralysis by over-analysis. Don’t spend 3 days building a perfect model. Your 1-5 scoring system is good enough to make a clear decision today.
- Ignoring team confidence. If no one believes in an idea, even with high potential, it will be hard to execute. Your confidence score matters.
- Forgetting the ‘so what’. Always link your top priority back to a business goal, like increasing revenue by 12% or saving 40 hours of manual work.
Your Win by Friday
By Friday, you will have a single, defensible recommendation for your team’s next experiment. You’ll walk into your check-in knowing exactly why it’s the best use of your time. Your manager will see you as strategic, not just reactive. And honestly, it feels pretty good to clear the clutter and focus. Time to make your move.